Market Fresh on the Move: Bringing Healthy Groceries to Your Neighborhood

Access to nutritious food is a growing challenge for many communities, especially in areas where grocery stores are scarce. Recognizing this need, Treasure Coast Food Bank launched an innovative program—Market Fresh on the Move—to bring fresh, affordable groceries directly to neighborhoods in Indian River County. This mobile grocery store provides a convenient way for residents to purchase quality food, ensuring that no family has to go without healthy meal options.

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A Grocery Store on Wheels

Market Fresh on the Move operates as a fully stocked grocery store, featuring fresh fruits and vegetables, dairy, eggs, meat, dry and canned goods, and other essential items. It stops at designated locations on the same day and time every week, making it easy for residents to rely on the service. The program accepts cash, credit, debit, and EBT/SNAP, making it accessible to all income levels.

Weekly Schedule

The mobile grocery store visits multiple locations throughout Indian River County. Here’s when and where you can find it each week:

Tuesday:

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  • 9:30 AM – 10:30 AM: St. Francis Manor Apartments, Vero Beach
  • 10:45 AM – 11:45 AM: Gardenia Gardens, Vero Beach
  • 1:15 PM – 2:15 PM: Su Rene Mobile Home Park, Vero Beach
  • 2:30 PM – 3:30 PM: River Park Place Apartments, Vero Beach

Wednesday:

  • 9:30 AM – 10:30 AM: Dodgertown Elementary, Vero Beach
  • 10:45 AM – 11:45 AM: Orange Blossom Village, Vero Beach
  • 1:15 PM – 2:15 PM: Gifford Park (TCCH), Vero Beach
  • 2:30 PM – 3:30 PM: James Arthur Court Affordable Housing, Vero Beach

Thursday:

  • 9:30 AM – 10:30 AM: Lexington Club, Vero Beach
  • 10:45 AM – 11:45 AM: Osceola Magnet School, Vero Beach
  • 1:15 PM – 2:15 PM: Woodlawn Mobile Home Park, Vero Beach
  • 2:30 PM – 3:30 PM: Intergenerational Recreation Center, Vero Beach

Friday:

  • 9:30 AM – 10:45 AM: Fellsmere Baseball Park, Fellsmere
  • 11:00 AM – 12:15 PM: Treasure Coast Community Health (TCCH), Fellsmere
  • 1:45 PM – 3:00 PM: Fellsmere Baseball Park, Fellsmere

For the most up-to-date schedule, visit Market Fresh on the Move.

More Than Just a Grocery Store

Market Fresh on the Move is not only about selling food—it’s about supporting the community in multiple ways. The program includes:

  • Nutritional education: Cooking demonstrations and healthy eating tips.
  • SNAP assistance: A benefits specialist is available to help eligible residents enroll in Supplemental Nutrition Assistance Program (SNAP) benefits.
  • Affordable food options: Prices are kept low, and Fresh Access Bucks doubles the purchasing power for fresh produce.

Addressing Food Insecurity in Indian River County

Food insecurity remains a major issue in Indian River County, where nearly 7,000 households live below the poverty line. Despite the need, fewer than 5,000 families are enrolled in SNAP benefits, leaving many struggling to afford nutritious meals. Market Fresh on the Move eliminates food deserts by bringing essential grocery items directly to those who need them most.

“The biggest barriers to healthy eating are affordability, accessibility, and education,” said Judith Cruz, President and CEO of Treasure Coast Food Bank. “With this mobile market, we are breaking down those barriers by making fresh food affordable and available in convenient locations.”

This program is made possible through the generous support of Indian River Impact 100, Indian River Community Foundation, and John’s Island Foundation. Their contributions have enabled the mobile grocery to serve thousands of families and provide over 200,000 meals in its first year.

Treasure Coast Food Bank continues to expand its efforts to combat hunger through more than 20 direct-service programs, including food pantries, meal services, and emergency food assistance. Every purchase made at Market Fresh on the Move goes back into supporting these programs, ensuring sustainability and long-term success.

How to Get Involved

Market Fresh on the Move is always looking for volunteers, donors, and community partners to support its mission. If you want to contribute or learn more, visit Treasure Coast Food Bank or follow them on Facebook and Twitter.

For questions, email marketfresh@tcfoodbank.org or call (772) 489-3034.

With Market Fresh on the Move, fresh, nutritious food is just around the corner. Whether you need affordable groceries, want to learn about healthy eating, or seek assistance with SNAP benefits, this mobile market is here to help.

Indian River County residents can now enjoy the convenience of a full-service grocery store coming directly to their neighborhood, ensuring that everyone has access to the food they need for a healthier life.

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Tiffany Bent
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